Customer-Driven Marketing Done For You
We will never force marketing. As great stories are submitted by your customers, we'll maximize their impact across channels.
Let's chat about how we can help you organically attract customers using real stories from real people.
Moderation & Enrichment
While we safeguard your brand with our rapid content review we will enrich the content by marking excellent content as "featured"; applying additional tags for product use, season, and more; and correcting small user errors including product assignments and typos. Any customer issues will be escalated to your support team.
Many submissions are blog-worthy and with a little editorial know-how, which may include a full interview with a customer, an article is developed complete with images and/or video. You may guide the topics or rely upon our recommendations with a focus on lifestyle, brand, product or services. These short- and medium-length articles are ideal for blogs and email or social promotion.
Your social following is an audience that must be nurtured. Allow us to post the best stills, videos, and comments to the best channels for your brand for organic engagement and growth. We will compile posts with brand-appropriate editorial comments and tagging and will tag the submitter when possible to create social resonance.
Your content will be organized to match seasons, promotions, categories, or any needs you have. These custom assortments of stories will be merchandised for you throughout your site.
We'll turn snapping photos and shooting videos into a social game associated with your brand and products. Our services include use of the Riveting Contests feature upgrade, customized email alerts to participants, and contest terms administration. All you'll need to do is get ready to tap to vote!
We all know video is highly engaging and works incredibly well in social and on your site. Your customer submissions will be produced as videos with a mix of still and motion elements. Highlight videos will focus on key product or brand attributes, how-to, seasonal or category needs, and combined with other Expert Services will be promoted through all channels.
Unlock the value of your customer-generated content across channels. It's authentic content marketing done for you.
Email List Append
As you capture new leads with rich data and opt-in, we will update your email and SMS marketing platforms on a regular basis. Your customers will seamlessly receive your marketing communication, and you’ll have one less thing to think about (or forget).
Customer Relationship Management
The right data and content are key to managing relationships and building loyalty. We will engage customers throughout the customer lifecycle--pre-sales, point-of-sale, support, re-purchase, long-term ownership, and loyalty marketing. Rich first-party content and data will be appended to existing CRM/marketing systems to fuel your marketing engine.
Brand & Expert Content
We'll place your high-quality video and photo content from your agency, marketing department, and pro staff directly into Rivet Works and in front of shoppers through our dynamic displays. Your brand and expert content will be tagged and organized in the same manner as your customer-generated content. The end result? More content hard at work to increase brand awareness, consideration for your products, and sell-through.
How We Charge
1,000 points = $100
Forget the monthly retainer. We offer a flexible points-based system. Buy as many points as you need each month and allocate them to the services that are right for you. We'll make recommendations during your consultation based on your business, your content, and the services that will be of most benefit to you. Unused points will roll over for 90 days.
Example Monthly Point Allocation
|EXPERT SERVICE||MONTHLY POINTS||ACTIVITY|
|Moderation & Enrichment||1,500||100-200 submissions|
|Customer Articles||2,000||1 article|
|Social Posts||1,500||6-8 posts|
|Themed Displays||2,000||1 new display|
|Contests||10,000||Terms development and email alerts|
|Highlight Videos||1,000||1 video|
|Email List Append||500||All opt-ins for the month|
|Customer Relationship Management||4,000||2 additional collectors|
|Brand & Expert Content||3,000||Pro content management|
Book your consultation at a time that is convenient for you.
Or, fill out the form below and a member of our Expert Services team will contact you.