ACK Case Study

Rivet Works Drives 141%+ Conversion Increase for Summit Sports Brand, ACK

  After automatically collecting and displaying authentic customer stories on product pages, Rivet Works' technology brings a significant ...

Video Case Study: & Rivet Works for BigCommerce

Feb 24, 2017

Kate Dillon, Founder and CEO of, grew up racing. Dillon’s business and its network of experts are dedicated to growing and sustaining the Crate Racing industry. Their goal is to connect the people and products that propel the industry forward. Passion is at the heart of this connection, and Dillon wanted to tap into…

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Rivet’s Guide to Incentives

Oct 12, 2016

Launching an incentive with your campaign to capture customer experiences can potentially net you 10x the amount of content you’d otherwise receive without an incentive. Launching a contest or sweepstakes is a great way to kickstart your organization’s content generation efforts. Incentivising the act of contributing content with a reward or chance to win a…

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A Winning Strategy for Millennial Engagement: Co-Creation

Sep 17, 2016

This post origionally appeared in the IBM Social Business Spotlight Blog The millennial generation has been characterized in many ways: entitled, narcissistic, impatient, and unpredictable — to name a few. Are these accurate representations of what is now the largest generation in the United States, or an excuse for our inability to connect with them?…

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Instagram Copied Snapchat — and Your Brand Should Be Thrilled

Aug 8, 2016

The social media world erupted when Instagram announced its very own “Stories” feature. Consumers have been waiting for the company’s answer to Snapchat, whose popularity has been driven by its departure from the norm with interactive, self-destructing content that allows users to share personal micro-moments without inhibition. Instagram Stories (source: Instagram) Some say that Instagram…

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Rivet Works Launches First BigCommerce Integrated Customer

Jul 21, 2016

For retailers, the opportunity to take their business online is more attractive than ever. In 2015, e-commerce sales accounted for 60.4% of total retail sales growth. Making the transition from brick-and-mortar to an online store can offer many benefits — such as greater reach and enhanced reporting abilities — yet this move is not without…

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Read the JanSport Case Study

JanSport Forecasts Demand Using Customer Insights Generated at Scale

Apr 7, 2016

  Background & Solution In need of a less labor-intensive method for collecting customer preference at scale, JanSport turned to Rivet. Rivet’s all-in-one content and data generation platform served as the perfect fit for JanSport’s needs, allowing them to create a digital experience that would gather thousands of customer responses and provide the insight and…

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10 Creative Ways to Use Rivet-Generated Content to Fuel Recruiting

Mar 29, 2016

In a recent NFIB report, 48% of respondents reported that there are “few or no qualified applications” for the positions they were trying to fill. Is the problem really a lack of talent, or is it time for a change in recruiting practices? … Content has had a significant impact on the marketing community, and…

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Unexpected Audiences: Why More Content is Needed for Recruiting

Mar 24, 2016

Content Marketing is a long-term process in which companies repeatedly engage their audience – typically, prospects and customers – building a relationship as individuals move through the sales funnel. Eighty-nine percent of companies that use content report success, and adoption continues to grow. In fact, 77% of B2C organizations are increasing content production this year.…

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Is EGC the new UGC?

Mar 1, 2016

According to the The Altimeter Group, employee advocacy is rapidly growing in importance. In 2015, 45 percent of organizations surveyed said it was a top external objective, compared to only 16 percent in 2013. Employee advocacy programs are here to stay, and as a result, a wave of new content is coming. It’s called EGC.…

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